I specialize in long form content — website copywriting, ebooks, case studies, white papers, newsletters, corporate bio’s, and so forth. Clients respond quite well to the slightly more relaxed – and human – tone of voice that I bring to business writing.
My clients have come to know that I will understand their business and give them, the personal attention that they receive.
Usually we begin by having you fill out a questionnaire that helps me understand your target market, your key messages, your unique value proposition. Here’s a selected group of client projects.
1. Huen, Portland, OR
Huen Website Content, Bio's, etc.
I helped the folks at Huen on a couple of different fronts. This was a great collaboration — I was provided with concepts, a slew of great ideas and lots of rich dialogue. I conducted interviews with the three principals (seen above) and then between us, we pulled together a great project. For the corporate biographies I conducted interviews and transcribed them. The bios are not typical in this sense — every word in the bio was spoken by the person depicted. The bio is in their own voice.
2. Flournoy Wealth Management, San Jose CA
Flournoy Wealth Management
Flournoy Wealth Managment
Flournoy Wealth Management | Project Scope
1. Develop the client’s Unique Value Proposition.
2. Develop new content. Rewrite, re-purpose existing content.
3. Employ professional, business-like, yet warm personal tone that speaks to women.
4. Keyword research. Optimize page titles and meta descriptions.
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3. Damardon Productions, Los Angeles, CA
Damardon Productions, Los Angeles, CA
Damardon Productions | Project Scope
1. Develop the client’s Unique Value Proposition.
2. Develop new content. Rewrite, re-purpose existing content.
3. Employ a passionate, aspirational and personal tone that speaks to aspiring actors.
4. Conduct keyword research. Optimize page titles and meta descriptions.
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4. Linfield College, Portland, OR
Online College Guide, Linfield College
Online College Guide, Linfield College
Linfield College | Project Scope
1. Extensive research on the online college environment.
2. Develop overall concept, chapters, talking points.
3. Interview students and higher education faculty members across the country.
4. Develop content.
5. Collaborate with Linfield faculty.
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5. Dominion Digital, Richmond, VA
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Dominion Digital - Regulatory Compliance Concept Paper
Dominion Digital | Project Scope
1. Extensive research on the business consulting environment.
2. Develop a dozen concept papers.
3. Interview software engineers, technicians and customers.
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6. Web Copy for Becker & Calliott Marketing, Richmond, VA
Becker & Calliott Marketing, Richmond, VA
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Becker & Calliott Marketing, Richmond, VA
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7. MGM Trial Services, Baltimore, MD
MGM Trial Services, Baltimore, MD
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